LIFE ORIENTATIONS (LIFO®)
CERTIFICATION WORKSHOP
November 24th to 26th, 2025
London, UK
Become a Global Life Orientations™ (LIFO®) Certified Practitioner
Are you a Coach/Trainer/HR Consultant or a Leader/Manager?
Join our certification workshop to:
・Equip yourself with LIFO®, a powerful science-based method for people & organizational development
・Be guided directly by one of the most experienced senior LIFO® Master Trainers in the world
・Get certified and join our Global Practitioners Network
・Access to LIFO® materials including survey, workbooks, toolkit in addition to numerous marketing materials and eBooks
・Get dedicated sales and digital marketing-related support from the LIFO® Global Team to accelerate your business
Provided with case study analysis, educational games, and interactive exercises to enhance learning and deepen understanding, participants acquire the necessary knowledge and practical experiences to deliver the LIFO® Method, along with its programs competently to their organizations.


Your Takeaways:
・Professional knowledge of the definitions and characteristics of the four behavioural orientations
・Knowledge and ability to set up, administer, interpret, and give feedback on profile results, regardless of role
・A firm grasp of the 6 core LIFO® strategies
・Tactics to coach individuals in building development plans, based on their unique blend of behavioural styles
・A comprehensive understanding of the history, science, and psychology behind LIFO®
Why Become a LIFO Practitioner?

1. Master Strength-Based Profiling
Become an expert in a globally trusted behavioral profiling tool

2. Get Licensed to Deliver & Coach
Gain certification to deliver LIFO® to individuals, teams, and organizations

3. Access Exclusive Resources
Receive marketing tools, training materials, and global facilitation support

4. Ongoing Marketing Support
Enjoy continued support from LIFO® Global Team or Business Partners

5. Deliver & Grow with Confidence
Leverage top tools and platforms — plus sales training — to build your business

6. Earn ICF CCE Units
Receive 16 ICF CCEUs (8 Core Competencies + 8 Resource Development) toward credential renewal or application.
Reserve Your Spot Now
Who Should Attend
・Consultants/OD Practitioners
・Coaches, Trainers, Leaders
・Coaches seeking ICF CCE credits
・Managers in any industries interested in tapping into the potential of their employees, teams, and clients

Meet Your Facilitator:

Mark Erskine
Co-Founding Partner Applied Strengths | LIFO® Senior Master Practitioner
Mark has used LIFO® over the last 15 years primarily as a Sales Application alongside Leadership programs in the corporate B2B market. He has a strong understanding of how the LIFO® tool can be applied to the sales world and beyond. He has written a number of articles and presented at Seminars and Exhibitions in the UK featuring the LIFO process and developed a range of new LIFO sales materials.
He has run his own Sales Consultancy business, incorporating LIFO® for the last 14 years across a multitude of prestige B2B businesses before becoming the UK joint Licensee Partner in October 2022 and is now fully focused on the development and use of LIFO® through Applied Strengths.
Bruce Rowling
Co-Founding Partner Applied Strengths | LIFO® Senior Master Practitioner
Bruce Rowling has used LIFO® for 25 years and is a LIFO Executive Master Practitioner & Coach. He is an expert trainer and facilitator using a range of visual and participative group facilitation techniques that enable workshops to be more effective by adapting to all learning styles. This approach is routinely applied to all LIFO workshops and training.
Bruce has worked extensively in the public sector including local and national government and the NHS. He has run his own consultancy business incorporating LIFO® for over 25 years. Before becoming the UK joint Licensee Partner in October 2022.


Iconic London Venue
The accreditation will take place in an iconic London venue, The Royal Society of Arts Headquarters in central London, near to Covent Garden, West End theatres, Trafalgar Square and the Embankment with the London Eye and House of Parliament just a walk away. The venue will be offering a tour of RSA House including a history of the building.
Workshop Details & Format
Dates:
24-26 November 2025
Location:
RSA House, 8 John Adam Street, London, WC2N 6EZ
Format:
・2.5-day face-to-face interactive workshop
・Includes live exercises, case studies, and group facilitation
・Followed by a 1:1 online “Teach-Back” session with feedback
Time (GMT/UTC+0):
Nov 24: 09:00 – 17:00
Nov 25: 09:00 – 17:00
Nov 26: 09:00 – 13:00
Accommodation:
Special hotel rates available via RSA — optional and arranged upon request.
Investment:
Full Certification Fee: US$2,250
Early Bird Price (until October 1, 2025): US$1,500
Special Rates for Existing LIFO® Practitioners:
・Certified Practitioner Refresh: US$950
・Master Practitioner Refresh: Contact us directly at LIFO_info@bcon.co.jp
Optional Add-On:
1-on-1 Coaching Session (2 hours post-workshop): US$250
・Personalized debrief on your LIFO® profile
・Goal setting to support your practitioner journey